Job description
Job description:
About the Role
We are looking for a SEO and Performance Marketing Specialist who can take complete ownership of our brand’s digital marketing. This is a highly creative and independent role where you will be responsible for everything from content creation to strategy execution. If you love social media, content, and marketing — and want the freedom to bring your ideas to life — this role is for you.
Key Responsibilities
Content Creation:
Shoot and create high-quality photo & video content (iPhone required) for Instagram, Facebook, LinkedIn, YouTube Shorts, and other platforms.
Edit reels, videos, and graphics for daily/weekly posting.
Strategy & Planning:
Develop monthly social media calendars with engaging campaigns.
Create growth strategies to increase brand visibility and reach.
Plan and execute influencer collaborations.
Execution & Management:
Manage all social media accounts end-to-end.
Write compelling captions, posts, and email newsletters.
Monitor performance analytics and optimize campaigns accordingly.
Handle basic paid promotions (ads on Instagram/Meta/Google if required).
Other Marketing Initiatives:
Explore and manage influencer partnerships.
Brainstorm creative ideas for brand awareness campaigns.
Support email marketing and database management.